Shaftesbury Avenue Store

Our shop is located in the heart of London's West End, where we have been dressing the stars for over 170 years. 
We have five floors of the best fancy dress in the world available to buy and hire.

Shaftesbury Avenue Store Will Be Closed All Day On Monday 28th August

Our Central London store is located in the heart of London’s theatre district on Shaftesbury Avenue. Our nearest Underground stations are Tottenham Court Road, Leicester Square, and Covent Garden, and are all around a 5-minute walk away.

Our Shaftesbury Avenue Store offers an extensive range of fancy dress costumes, wigs, makeup and accessories over five floors. We also have two floors dedicated to hire costumes, where our specialist costumiers can offer expert advice and will tailor you the perfect look.

We offer a far greater range of products in store so if you can’t see what you’re looking for on this site please drop by to see the full collection.